We are living in a fake new world, devoid of authenticity. Social media, reality tv, populist politicians (okay, they were always fake). If you understand Existentialism this slogan t-shirt will appeal to you. And it comes with free shipping. What is the meaning of life? That is the least of your worries. How to be your true authenticate self in a world that no longer represents reality is more like it. We get you. Hell is other fake people. Ennui is where it is at. Is representative art more authentic than abstract? What is the essence of being? This is what it boils down to now. Trust only your dog.